
Digital Technology for Digital Living.
April 05, 2007
PSP price drop on the way
The price of Sony’s PSP is to drop but so far it has only been confirmed for the US. The PSP is going from $199.99 to $169.99 cutting $30 off the price. Sony hope that the price drop will help increase sales where the PSP is currently overshadowed by Nintendo’s DS handheld.
Jack Tretton, President and CEO, Sony Computer Entertainment America, said, “We are pleased that we are able to engineer savings for the consumer at this stage of PSP’s lifecycle, allowing more individuals to experience PSP for the first time. In particular, we have recently seen a steady rise in the number of teens adopting PSP as their primary handheld entertainment system, and we expect the new price will accelerate that trend.”
Uk consumers will have to wait for their price drop but it should not be too long.
Reference for posting: http://www.digitalspy.co.uk
AndyD | | Console