Digital Technology for Digital Living.
October 27, 2004
Bluepulse Goes Shopping.
Mark Jones, of Filtered, again reports on more geek news. This time it’s Sydney’s Broadway Shopping Centre going Bluetooth, or Bluepulse as they like to call it.
“When you have bluepulse on a relatively new Bluetooth mobile phone, you can view shop specials from just about anywhere in the centre and even find a particular shop, an ATM or a toilet with step-by-step directions automatically appearing on the screen of your mobile. You can also locate where your friends or relatives are in the centre and send them FREE text messages.
You can check movie times, movie trailers and even have your shopping list appear from your home computer.”
Bluepulse is in fact a company that has developed location based software for the mobile phone. So it makes sense that a shopping centre would be it’s first target for the deployment. Although these are their main targets, I’m guessing we’ll see them trying to plug it into clubs, pubs, hotels and other gathering places in the near future. The only issue they’ll have is whether people will be willing to pay for the use of the product, when everyone is getting used to free information and messaging. $AU5 per month doesn’t seem overly dramatic, if locations spread around Australia. Find out more at the Bluepulse website.
Gadgets boy | Comments (1) | Mobile Phone, Portable, Wirelessgadgets,gadget,gadgets shop, latest gadgets, new gadgets
An alternative to Bluepulse is Midletsoft’s Jellingspot Data Server (www.jellingspot.com), which has been growing rather quickly in Europe … both Midletsoft and Bluepulse are bringing some exciting technologies to the market, where carriers have been killing the market.